12 September 2014 - 6:52 am

And the winner is…

Drum roll please! This is it, the moment we’ve all been waiting for. It’s the winners of our annual Enterprising Ideas Competition. Hurrah! What excitement! For those of you who read my previous post and have memorised all the finalists and are hanging on with bated breath to find out who walked away with £5000 cash, this post is for you.

Reminder of the finalists

And the winner of the Business Concept Category and £1000 cash is…

Natalia Welch, Pura Panela

Natalia Welch,
Pura Panela

The sale and distribution of Panela in the UK starting from Sheffield. Panela is Colombian raw unrefined natural sweetness extracted directly from the sugar cane through a rustic process without chemicals or additives.

It can be used to add sweetness to any food or drink. Panela is a natural provider of vitamins and essential minerals such as calcium and iron, in addition to being a natural source of energy strongly recommended by professional Colombian cyclists for endurance sports performance.

Natalia wowed the judges with her amazing product and then further delighted the guests at the Awards Ceremony last night by handing out free sample of Pura Panela to every single person! Natalia has worked incredibly hard on developing Pura Panela over the last year, having one-to-one business sessions with Janet, enrolling and enthusiastically completing our Pre-Start Programme and now winning £1000 to put towards her business. Well done, Natalia!

And the winner of the Business Startup Category and £5000 for their business is…

Roz Davies, We Love Life

Roz Davies,
We Love Life

I am amongst 400m people worldwide who lives with diabetes. One person dies every six seconds from the complications. However, if we have good care and self-management we reduce the risks of complications.

We Love Life Diabetes is a community platform which supports people to better manage diabetes. It includes forums, information, a store, local living & motivational tools, helping people to feel more knowledgeable, connected and in control, ultimately living happier and healthier lives.

 Roz was amazing last night in the pitching competition and she really deserves to win the £5000 prize for her business. Not only is We Love Life, a fantastic business, it is also a social enterprise, reinvesting 50% of its profits back into the social aims of the company. Well done to Roz and We Love Life. Congratulations!

Watch this space to keep up to date with the progress of these awesome startups. And keep your eyes peeled for when entries open for next year’s competition. Maybe it’ll be you featured on this page next year!

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  • About the author

    Samantha Deakin

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    1:1 coach and mentor for tech and high growth potential companies in the early stages, supporting them from concept through prototype, through to investment and beyond.