Born from our personal frustration, we realised clothing just didn’t keep up with the life of an athlete.
We knew our clothes could be better – more comfortable, more practical, and much better fitting. Jeans were always too wide in the waist and too tight in the thigh. As athletes, when we picked up the tempo, the risk of turning into the hulk and busting through our crotch became a genuine concern.
After ripping through 2 pairs in a month, our founder Tom packed in his corporate job and turned to making the ultimate clothes for athletes. We’ve partnered with one of the best denim manufacturers in the world, who share our obsession for quality.
They are relied upon by the best denim brands in the world for their high-quality, ethical production methods and mastery of their craft. We chose them so you can enjoy the same high quality denim in an Olympvs athletic fit.
By selling directly to you online, we’re able to cut out the retail mark up of other designer brands and offer our high-quality products at a price you can get behind.